Available for new projects
— Be Awesome Everywhere —
Scale Marketing Content Creation without the AI Slop
Build better connections with your target market
- Revenue-driven campaigns
- Total transparency
- Timely delivery
- Consistent communication
- Flexible pricing
- Expert content
— Who We Are —
Medin Marketing is a holistic marketing firm specializing in content creation and distribution.
Get consistent messaging across all channels: website, social media channels, emails, landing pages, and traditional channels.
Work with us to get more sales from your marketing efforts.
Industries We Serve
01
SaaS
02
Tech
03
E-Commerce
04
Fintech & Finance
05
Hospitality
06
Real Estate
07
Healthcare
08
Legal
09
Tax
Don’t see your industry here?
We adapt the playbook to any market — tell us about yours.
What People Like You Say About Us
Placeholder testimonial. Replace this quote with a real client statement about working with Medin Marketing.
Client name
Role, Company
Second placeholder testimonial. Replace this quote with a real client statement about working with Medin Marketing.
Client name
Role, Company
Third placeholder testimonial. Replace this quote with a real client statement about working with Medin Marketing.
Client name
Role, Company
[ placeholder testimonials, replace with real client quotes ]
— Case Studies —
Our Work
Service name
Case study headline goes here
50% increase in revenue
Placeholder case study detail. Replace with the full write up: the challenge, what Medin Marketing did, and the outcome.
Service name
Case study headline goes here
50% increase in revenue
Placeholder case study detail. Replace with the full write up: the challenge, what Medin Marketing did, and the outcome.
Curious what this would look like for your pipeline?
— Our Marketing Services —
Everything Your Brand Needs to Thrive
01
Digital Presence
- Website Content Creation
- Social Media Management
- Email marketing
- Search Engine Optimization
02
Traditional & Physical
- TV & Radio Advertising
- Billboard ads
- Print Media
- Event Marketing
03
Audience & Authority
- Brand Identity & Positioning
- Influencer Marketing
- Thought Leadership Content
- Community Building
Not sure which of these you need?
We will map the right mix to your goals on a short call.
— Our Method —
We Don’t Guess.
We Investigate.
Medin Marketing is built on deep audience research.
Most agencies scrape the top three results on Google and rewrite them. We do the opposite. We go to the source to find the information gain that AI simply cannot replicate.
We collaborate with your team and Subject Matter Experts (SMEs), and partner with creators (writers, editors, designers, videographers) on your behalf to scale marketing efforts as needed.
01
The Deep Dive
We interview your technicians, sales team and product experts to find the raw truth: the problems you solve that aren’t in a generic brochure.
02
Cultural & Linguistic Mapping
We research the nuances of your target market and use its vocabulary and context, so your brand feels like a neighbor, not a stranger.
03
Holistic Distribution
We turn researched content into assets for your website, Google Business Profile, social media, radio and print. Be Awesome Everywhere.
04
Radical Transparency
No black-box reporting. We set realistic expectations and share progress through direct collaboration with Rael and Nelima.
— The Difference —
Why Business Stay With Us
Revenue-driven campaigns
Every campaign is built around the numbers that matter to your business. We tie content decisions to pipeline and sales, not vanity metrics.
Total transparency
You see the plan, the progress and the performance at every stage. Nothing about your campaign is a black box.
Timely delivery
We publish on the schedule we agree on. Your calendar stays full and your momentum stays intact.
Consistent communication
You always know who to talk to and where things stand. We keep the conversation open between reporting cycles.
Flexible pricing
Our scope adapts to your stage and budget. You pay for the work you need, and it scales as you grow.
Expert content
Real writers, editors and designers create your content. It is researched, reviewed and unmistakably yours.
Start a conversation with us
— The Process —
How It Works
The Consultation Call
During this call, we discuss your:
- Business
- Marketing goals
- Baseline visibility metrics
- Ideal buyer personas
- Past marketing approaches
- Current marketing challenges
If your goals align with our strategies, we send you a custom proposal.
Proposal & Agreement
We send you a custom proposal built around what we learned on the call. It sets out:
- Scope of work and deliverables
- The channels we will cover
- Timelines and milestones
- Pricing that fits your stage and budget
Once you are happy with it, we sign an agreement and set a start date. No hidden fees, no vague promises.
The Onboarding
We don’t start writing until we understand your “why.” During onboarding, we:
- Secure access to the tools and accounts we need
- Interview your technicians, sales team and product experts
- Gather your brand assets, past content and guidelines
- Introduce you to Rael and Nelima, your direct points of contact
The goal is to find the raw truth: the specific problems your business solves that aren’t listed in a generic brochure.
Auditing and Planning
We audit your current presence and map your market before we plan a single piece of content. We look at:
- Your website, social media, Google Business Profile and email
- Your traditional channels: print, radio, events and signage
- The vocabulary, culture and context of your target market
- What competitors say, and what they leave out
You get a clear content plan and calendar, with realistic expectations for each channel.
Content Research & Execution
Real writers, editors and designers create your content from first-hand research, not from the top three results on Google.
- Every piece is researched, written and reviewed in your voice
- You approve the work before anything goes live
- We turn each piece into assets for every relevant channel
The result is consistent, expert messaging across every physical and digital touchpoint.
Reporting
No black-box reporting. We share progress openly and regularly, so you always know how your marketing is performing.
- Traffic, leads and revenue tied to the work we publish
- What is working, and what is not
- What we will test, improve or change next
We test, improve and pivot where necessary to find what works.
Six steps from first call to published work
— Medin Marketing Guiding Principals —
“For us, marketing is not just about getting someone to do what you want; it’s also about solving problems and treating the consumer with the dignity they deserve.”
Medin Marketing team
Mission
Our mission is to bridge the gap between a business and its target market using meaningful content that accurately reflects a brand, educates the consumer and builds loyalty.
The goal is to drive consistent leads using qualified traffic to your website and other channels.
Vision
Our vision is to have a world where consumers are not spammed or tricked into buying things they don’t want.
We want a world where marketers earn the consumers’ trust in a respectable and sustainable manner. We set this standard for marketers and businesses.
Core Values
Full Transparency
We keep communication open, set realistic expectations, and actively share progress along the way. We want you to be at peace throughout.
Professionalism
We are professionals in our conduct and marketing practices. It reflects in how we communicate, make decisions and conduct your campaign.
Empathy over Tricks
We put ourselves in the consumer’s shoes to provide exactly what they need to make the next best decision. Content only succeeds when the consumer feels understood.
Ingrained Branding
If a business owner doesn’t recognize their own voice in their marketing, we haven’t done our job. Our content is bold, direct, and unmistakably you.
— Meet the Founders —
Meet the Founders
We didn’t start Medin Marketing to add more noise to the internet. We started it to fix a misrepresentation.
After years in the editorial and SEO world, we noticed a painful trend: businesses were being reduced to generic marketing fluff and lately, “AI slop”. Some brands didn’t recognize their own voices on their websites, and consumers were being treated like data points rather than people.
We decided to do things differently. We are Kenyan women and believers in marketing as a generous act of service. We started Medin Marketing to bridge the gap between your physical work and your marketing channels. We want your business to Be Awesome Everywhere!
01
Rael
The Heart of Fulfillment
Rael is the quality police at Medin Marketing. She’s an expert at leading content teams with an adamant refusal to settle for mediocrity. She ensures that every word we publish serves the purpose.
She leads collaborations with your technicians and Subject Matter Experts to extract the raw data that shapes your strategy.
When Rael is not making career moves, she’s traveling, enjoying the peace of a good read, cooking a healthy meal, or spending quality time with her family and friends who became family.
02
Nelima
The Voice of the Client
Nelima is a writer at heart and a strategist. She has spent her career obsessing over what makes a “good read” and how to turn that into business growth.
She leads the client-facing side of Medin to ensure that every brand we partner with feels seen and understood in the deliverables and results.
Outside of work, you’ll likely find Nelima tucked away with a thriller novel, seeking a new adventure, or getting more hours of sleep.
— Contact Us —
Partner with Medin Marketing
Tell us about your goals and challenges